Today’s question is from James and it’s something that most of us can relate to. James has been in Internet Marketing for a while but like many people has lost focus and is looking to get back on track.

Here’s what James wrote…

Thanks for your support/concern John, It is what I really need right now…
 
My main problems are focus, and ranking sites I already have.
 
When it comes to focusing, I am all over the place, I don’t know where to start and what to stick to, and hate deciding which keyword to dedicate my time towards.
 
I love the finding keywords part, and don’t have problems with that, I don’t understand when people say they can’t find any good ones??? There seems to be so many!
 
My problem is picking one to dedicate to, then actually finishing a project out of it, I always get sidetracked somewhere along the line.
 
I also have a hard time promoting my sites, and getting good rankings. I can’t seem to make it work, and have a hard time working out what I should be doing, and how I should be doing it to make it work best.
 
Should I be pointing links to all my posts/pages? How do I go about it? When should I stop?
 
I get frustrated so much, and stressed at times because I still have not got any consistent income being made, and I feel like there Is a very long way to go before I could get to where I need to be.
 
I have come so far in regards to Internet marketing, and learnt too much to just walk away empty handed, so I need to make it work, which is why I have not given up, I can’t even if I try!
 
What do I do? How can I get myself on the rite tracks, and keep moving towards my goals?
 
Your thoughts and suggestions are very much appreciated, I trust you know enough to be able to advise, and respect your opinions on the situatiuon.
 
Look forward to hearing from you.
 
Best Regards
 
James

Hi James,

Thanks for your question.

This seems to be a similar question to Kristies. I know exactly what you mean. Sometimes you can focus on your target keyword and find that your just not getting anywhere. What you will often find though is that you begin to rank for keywords you weren’t initially targetting.

This is where LSI comes into play. When you initially choose your target keyword(s). Go and type it into the Google wonder-wheel. Then make sure that all the other words thrown up also appear in your content, (not the whole phrase but just the seperate words).

It sounds like you already have a few sites made. If any of those are getting traffic then THAT is the best place to start. Check your stats and see how visitors are reaching your site. Where are they coming from and more importantly what keywords are they using to find you. These are the keywords you need to be focussing your efforts on.

Also, look at your competition. Are the first few results in Google TLDs (Top level domains)? If they’re not then it should be easy pickings. If they are then what kind of PR do they have? How many backlinks? Where are those backlinks coming from? Could you get links from the same places?

With regards to where to point your links I generally take 2 stand-points on this. To start with I will distribute around 50% of my links to the homepage and the share the other 50% among my internal pages. BUT…

Once I start receiving traffic I will then point more links to the pages that are already succesful and link to those pages using the keywords that people are using to find them, not just my original target keywords.

So I guess for your first question.

I don’t know where to start and what to stick to, and hate deciding which keyword to dedicate my time towards.

With a new site, start fairly evenly but when you have some statistics to work from these are far better than any tool can provide. If one page on your site takes off then keep promoting it until your reach the stage where you competitors are too tough.

I love the finding keywords part, and don’t have problems with that, I don’t understand when people say they can’t find any good ones??? There seems to be so many!

This is GREAT because keyword research is where most people fall down! If you crack keyword research then you’ve done the hardest part. Also, try and stay AWAY from the everyday niches that everyone targets such as weight-loss, credit, debt, insurance etc. Look around your home and in the industrial sector. These are generally not as well cornered by other marketers and SEOers so it’s much easier to get good rankings.

Now, When you build your site make sure it’s natural. Let’s suppose your site is on dog training.

Don’t have pages like…

• dog training techniques
  beginners dog training
  advanced dog training
  dog training aids.

Branch out a little and go for pages like…

• dog training techniques
  pet food supplies
  Flashing dog collars
  Pedigree advice

Also, make sure you’re targetting Buying Keywords. It’s no good ranking for a phrase that isn’t going to lead the visitor to click on your ad or make a purchase. In the above example “flashing dog collars” is a good buying keyword whereas “pedigree advice” is not.

Try not to get frustrated, and don’t try to spread yourself too thin. Just pick out what’s working and go with it.

When getting your links try and vary them, not just vary the anchor text but also where they are coming from . Get some links from blogs and social properties and especially EzineArticles. I know everyone says this but this can get you a lot of traffic. When writing your author bio try using your website URL instead of just anchor text as this really helps with the click-through rate.

So to summarize, if I were you, I’d take a look at the stats on my sites. I’d pinpoint where my traffic was coming from and which keyword(s) visitors are finding my pages with. Then get some articles written and promote those pages using those keywords. Create free properties on Wordpress, Blogger, Wetpaint etc – (EVO II is great for this if it’s in your budget). Make use of your internal links as these carry weight aswell. Lastly, check your content – make sure you get those LSI phrases in (naturally).

Also, take a look at my previous answer to Kristie here:

http://johnreimann.com/onlinebusinesssuccess/seo-ppc-ppv-not-working-why-not/
Hope this helps James,

Here’s to a prosperous 2010!

Regards,
John.

OK Let’s do this…

First of all thanks for all of your comments. I took the old-fashioned route on this and put all of your names into a hat (well, a bowl actually) and these are the 5 people I will be sharing my Keywords, URLS, and any other relevant data with.

Alan (http://www.alanallport.com/)

Brandi (http://alldoneforyou.net/)

Brian (http://brianedmondson.com/blog/)

Carlton (http://www.investment-property-guru.com/)

Chad (No URL Given)

If you are listed above then please send me the email address you wish me to contact you on. Just email websites@johnreimann.com. Please do so ASAP so we can get rolling.

If you’re not above then don’t worry. I have only done this to keep things fair and above board. You will still see the real point of this test which is to find out if Peter Drews Brute Force SEO Software is effective. I will be using version 1 which does the same job but is less automated and not quite as simple for the end-user as EVO II.

Onto The Test..

• 3 sites (1 x affiliate site, 2 x Adsense sites)
• Each site has already been promoted with the techniques I teach in Adsense Fortress. If you’re not aware of these that’s fine. Most of you already have my free report which gives a good general idea (if you don’t have it you can download it here). All 3 sites are from my “neglected pile” and therefore not really achieving their full potential.
• Very simple Test – Each site is to be run through the software once per week for my chosen keywords. I will post the results here periodically and share them with you.

Why am I doing all this? – Well, if i’m right then i’ll see some great results from this and i’ll be able to confidently back BRUTE FORCE SEO EVO II knowing that it works. Like most of you here, I’m an Internet Marketer and naturally I hope that if you do decide to buy then my time and effort will give you reason enough to buy through my link,  but of course i’ll make sure it’s worth your while in bonuses too.

If i’m wrong then you’ll know beforehand and you can save your money. I will lose a little face but at least i’ll have given you all some REAL value in the process.

I already have some results from the first runs and will share them with you just as soon as i’ve heard from the 5 people above.

I’l be in touch Very Soon.

Try EVO II For FREE Here:

I know that not everybody will agree with me here and there are a number of marketers who do quite well without knowing a damn thing about SEO.  BUT, either they pay someone else to worry about it or they are missing a big chunk of business by failing to realize it’s importance.

Even if you pay for your traffic using PPC methods then SEO is important. Without ut you could end up paying $10 per click instead of $0.50.

So where does all this come in to your business model? You may not even have a business model right now. Internet Marketing may just be a hobby or a way of paying those extra bills. Perhaps you’re just getting started.

I was lucky enough to find out how important SEO is very early on and that’s why I started building Adsense sites. That’s also why I teach people to start with Adsense.

By starting off your business with Adsense you learn so many of the key skills needed to succeed online. Site-building, Ad placement, SEO, Niche Research, Keyword Research.

Even if you’re creating your own products you won’t get far without these skills. How do you know what to produce if you don’t know your own market?

One great resource for SEO is a book by the well-known Brad Callen, You can downlod it for free right here: “SEO Made Easy”

Or if you prefer a more hand in hand approach then you can still get Adsense Fortress at the Greatly reduced price of $77.  Yes it concentrates on Adsense, but the whole idea is to teach my readers the fundementals of SEO and Internet Marketing so they can build a real business and scale it to fit their needs.

Of course it’s great to learn thes techniques but the only real way of making this work is to get out there and do it. Run your own tests based on the advice your given. Learn what works and what doesn’t.

Most importantly of all – ALWAYS leverage the assets you have already built in order to further your achievements. This is something i’m going to talk about in my next post.

Today I want to talk to you about exploring other areas of revenue for your websites. In an earlier post I talked about the Google BAN and how Google are cracking down on sites that are MFA (Made For Adsense). In that post I gave you a few ideas on how to add extra dimensions to your websites without reducing your CTR% (ClickThrough Rate).

Well 1 comment from avenuegirl  inspired me to go into a little more detail about this. First of all, if Google DO suspend your account then she is quite right. 1st – You are NOT alone. 2nd – YES there are plenty of other ways to monetise your websites and indeed entirely different ways of making money online.

I have already shown you some “quick-fix” ways you can avoid this (see original Adsense Banned post) but now I want to show you how you can actually increase revenue by around 30% by adding other offers to your site. For those of you that have seen the salespage to (shameless plug) Adsense Fortress, you’ll know that I actually increased my revenue by around 30% with this technique.

How? – I simply added a couple of relevant offers to my website with my embedded affiliate link.

When I say relevant, I mean really relevant and that’s the key to making this work.

This can take a little time and effort, especially if you have a large number of sites, but it is worth it. You need to make sure that your offer is precisely targetted to the keyword(s) that visitors are using to find you website. Go to your CPanel, check your stats and find out just how visitors are finding you.

This way you’ll know exactly what their looking for and you can hit them with an offer to match. This is what makes it irrisistable. If you can’t find an offer that matches, then either you are very unlucky or you didn’t do your niche research carefully enough. 

So just where do you find these affiliate offers?

Well there are countless places and a quick google search will uncover many of them. But be careful. Make sure you check out what other affiliates have to say before you dive in. Some may not track your stats properly meaning you won’t always be credited for a sale when you should. Some are simply rogue and won’t pay at all.

Here’s a few that are known to be reputable and aren’t too difficult to join.

• ClickBank– Biggest network and highest payout for digital/downloadable products.
• affiliatescout – Full searchable directory of affiliate programs for just about any niche.
• Affiliatebot – all types of physical products and services.
• Hydra network – high performing and popular affiliate program.
• CPArev – has top advertisers on board including household names such as blockbuster videos.
• Maxbounty – This programs pays on performance (leads).
• Commision Junction – Big in the IM community, well respected – big choice of programs.
• Linkshare – Lot’s of big names on board including McAfee, Itunes, At&T to name but a few.

By signing up with some of the above you can virtually guarantee that you’ll be able to find an offer that matches your content and keywords completely. So this is a win-win situation. You can help satisfy any human reviewer on Google that you site is legit, it offers diversity to the reader, but you can also increase your revenue at the same time.

Just remember to do this for each page on your site. Yes it’s time-consuming, Yes it may even be a little boring, but It’s well worth doing if you do it right.

Later on i’ll we’ll be looking at entirely different ways to earn money online including setting up sites that are targetted towards affiliate offers like the ones above. We’ll also be looking at how leverage your Adsense sites to build a list of potential buyers.

I love Adsense as most of you know, but if your serious about the whole online thing then it’s VERY important to make sure you get out of your comfort zone and have multiple streams of income coming in. You never know when 1 might dry-up.

• What do you want to see covered?
• Do you have an Adsense or Affiliate marketing related question?
• Are there other techniques you’d like to see covered?

Let me know and I might just write the next post for you…

If you’ve read about me then you’ll already know that my baby right now is Adsense Fortress. Am I claiming it to be the best thing since sliced bread? Is it gonna make you rich at the click of a button? Is it the most revelutionary product ever to hit Internet Marketing world?

Probably not. Now don’t get me wrong – I’m not slating my own product. I have been using this revenue model for years and I can tell you right now that it works. What i’m trying to say is that even the best IM products out there require you to take action and implement everything you learn.

A very well-known marketer once said “the more work required to achieve success, the easier it will be to succeed”. What he meant by this was that the more effort required, the less competition you have because people give up along the way.

I want to tell you right now that if you’ve chosen a revenue that you KNOW can work then make sure you stick with it.

NOTE: The biggest and most common mistake that newbie marketers (and not so new ones) make is to abandon one course in favour of another. Whatever you’re doing make sure you see it through to the finish. The only exception to this is if you learn that the model you are following is inaccurate, out-dated, or simply un-achievable.

So – Back to the Question – What is Adsense Fortress and what is it all about?

I created Adsense Fortress with 3 very specific purposes in mind:

1. To get my customers earning quickly with minimum outlay and a high success rate.
2. To teach my customers some strong basic techniques that can be applied as they further there Internet Marketing career (which ever path they choose).
3. To provide a solid revenue model that could not only be replicated, but scaled up to provide a full-time passive income..

Point 1: Adsense is a fantastic source of revenue but especially for newbies and those who have yet to make any real cash online. It’s very easy to see your efforts grow quickly and I still get a buzz out of logging into my Adsense account and seeing how much money I made while I was asleep.

 This is great motivation for anyone, whatever level you’re at!

Also, if funds are tight, you can build an Adsense site on  shoe-string budget by doing the work yourself. Once you’re earning money you can tyhen pay others to do this for you and scale up your business with minimal effort.

Point 2: Simply by following the steps I give, you will automatically be learning some very important fundamental basics that can be applied to almost any other form of Internet Marketing. The most apparent of these is SEO (Search Engine Optimization). Keyword Research combined with SEO is one of the most important lessons you’ll ever learn. Get this right and most other tasks ahead will be far easier and require far less effort. This holds true for Adsense, Affiliate Marketing, PPC, CPA – You name it. It will become the corner-stone of your business.

Lot’s of people teach SEO and there will always be debate on the best way of doing things so you’ll need to be ready for that and learn to draw on you’re own experiences. But very few people teach you how to really get to grips with keyword research and this is a shame because if you don’t learn how to focus on the right keywords then you could be wasting your time.

Point 3: With any revenue model you need to be able to look forward. I love the method I teach in Adsense Fortress because it’s entirely scalable. You really can take it as far as you’d like. There are people earning over $10,000 every month from Adsense alone. So if you thought it was chump-change then you’re very much mistaken.

Another thing you need to look for is saturation. Some revenue models work very well until they become saturated. By this time they are no longer effective and your efforts are lost unless you are able to cash-in quickly. Adsense Fortress isn’t like that. I teach solid techniques and there are a never-ending supply of niches in which you can earn money.

I hope you haven’t seen this as some hypey or clever way of enticing you to buy my product. But now you know what it is, what it’s about, and whether it’s a business model that interests you.

I want to leave you with one important piece of advice…

A.S.L

• Achievable
• Scalable
• Longetivity

Next time you’re looking at a product or reading a salespage you need to look at these 3 points. Is it achievable? Is it Scalable, Does it have Longetivity? If you can’t clearly answer these questions then I suggests you close the page and walk away.